Home » Comparison » Adore Me vs Third Love

Adore Me vs Third Love

As an Amazon Associate we earn from qualifying purchases.

You may be wondering what the difference is between Adore Me vs Third Love. There has been a lot of buzz about both companies and confusion as to which one you should choose. Luckily, we have compiled a comparison to help you make an informed decision on who to go with. 

Adore Me vs Third Love General Overview 

When looking at Third Love and Adore Me overview, the first thing to note is that they are both great lingerie brands. They have different target audiences, but their main idea of selling high-quality underwear remains the same.

Woman wearing a matching black bra and underwear from Third Love

Third Love Overview 

Founded in 2013 by Heidi Zak, Third Love has brought a significant impact on the industry. Having served in one of the largest tech powerhouses, Heidi found a way of incorporating tech in this new field as a marketing strategy. 

What sets Third Love apart most from competitors is their in-house designed bras. They have a team of engineers, mathematicians, and designers who worked together to design bras that are comfortable for women with cup sizes that are larger than D and DD.

Adore Me Overview

The company joined the industry in 2010. It was started by a young man, Morgan Herman during his second year in Harvard while pursuing his MBA program. He identified a gap after hearing complaints from his friends who couldn’t access quality lingerie at affordable prices. 

Since they joined the market, AdoreMe also brought new energy to the lingerie industry. In the first year in the market, they sold a record of 100,000 items. In 2014, two years after being founded, it was ranked by Inc.5000 as the number 2 fastest-growing private retail company. 

Adore Me and Third Love: Similarities and Differences

The Third Love vs Adore Me debate is one that has been raging for some time now, with many people taking sides on the issue. But what are the similarities and differences between these two brands?


Third Love and Adore Me are popular companies that have been around for a while now. They offer bras from AA to K cup sizes, as well as matching underwear. Other similarities include: 


Adore Me Women's Nellie Dark Blue 30DD Vintage...

Both Adore Me and Third Love provide different types of bras in terms of shape, size, and color to ensure their customers feel included in every aspect. They both offer a variety of bras like full coverage, plunge bras, push-up bras, balconette bras, bralette bras, and unlined bras

Adore Me Women's Nellie Dark Blue 30DD Vintage...
  • Contour Plunge
  • Nylon/Polyester/Elastane
  • All over geo lace

Third Love is also known to recognize the differences in the bodies of women and hence produce bras to counter the diversity in the women in terms of the size and shape of their busts. They even offer half-cup sizes. 


Third Love and Adore Me joined the industry after noticing a significant number of women are left out in the standard bra sizes. Third Love went ahead and produced the half-cup size bras to include all ladies. 

On the other hand, Adore me is a renowned champion for the inclusivity of all, especially the plus-size ladies and the members of the LGBTQ+ community. This has helped expand sales and bring diversity to the lingerie industry.  

Online Selling 

Both companies embraced technology and blended it in selling lingerie. Through online platforms, they have access to different markets worldwide. Third Love’s FitFinder Quiz and Adore Me’s VIP membership have helped to grow their respective customer size. 

Both of these companies have incorporated Afterpay as a mode of payment. This means that their customers can purchase products without cash at hand and pay at a later date with a small interest fee. The service has helped the companies mobilize many clients to purchase their products. 


Third Love and Adore both have a huge selection of brands to choose from, and they each provide their own unique shopping experience. Besides having CEOs of different genders, these companies have other differences such as; 


A side-by-side comparison of the product prices from these companies shows that Third Love prices are relatively higher. Their prices range from $48-$84. 

Adore Me was essentially formed with the aim of countering the high prices of lingerie in the industry. With as little as $20, you can get yourself a brand new bra from the store.  

Shipping Cost 

Adore Me offers free shipping for all their orders within the U.S and has different charges for clients outside the country. Third Love only offers free shipping within the U.S for customers with purchases costing over $75. 

Woman wearing the Perfect Coverage Bra

However, if you cover Third Love’s $2.99 shipping fee, you can wear a bra for up to 30 days and even clean and wash it before exchanging or returning it. 

Membership Programs

Adore Me has a VIP member package that lets you purchase products and check out at a relatively lower price. The program costs only $39.95 per month. This also gives you access to exclusive deals such as $25 sets. 

Third Love has a loyalty and reward program to encourage repeat purchases. 

Major Distinguishing Factor

The most crucial difference between these two brands is that Third Love offers a try before buying option. This is a 30-day trial period that will give you a true feel of the bra. 

The only charge you’ll incur upfront is shipping fees. The trial period starts immediately after you pay the $2.99 shipping fee. The best part is you can even take the tag off and experience a true sense of ownership. 

When to Choose Adore Me? 

If you are looking for affordable lingerie, then Adore Me is a better option. The company offers its products at a reasonable price so that each and every client is able to access high-quality products at favorable prices. 

When to Choose Third Love? 

If you are in search of a wide range of lingerie, then Third Love is your perfect choice. Third Love offers cup sizes AA to I and half-cup sizes from 30-48. This means that most ladies can have access to the right size bras with such a wide range. 


Both of these companies have proved they can go against the industry’s finest and rise to become the best. However, at Adore Me, even at cheaper prices, clients can still access high-quality lingerie. 

Hi there, I’m Allena, Founder and Editor of The Better Fit. I’ve always had a passion for finding ways to help women improve various areas of their lives. I have researched and worked to create this website so women would have a place to come and be informed about an article of clothing they literally wear every day.